﻿{"id":2331,"date":"2022-03-22T16:00:09","date_gmt":"2022-03-22T15:00:09","guid":{"rendered":"https:\/\/www.holger-hagenlocher.de\/?page_id=2331"},"modified":"2022-03-23T10:40:00","modified_gmt":"2022-03-23T09:40:00","slug":"transformationskommunikation","status":"publish","type":"page","link":"https:\/\/www.holger-hagenlocher.de\/wordpress\/transformationskommunikation\/","title":{"rendered":"Beratung Transformationskommunikation"},"content":{"rendered":"<h2>Transformationskommunikation: Kommunikation des Wandels<\/h2>\n<p>Ohne eine strukturierte Kommunikation mit den Stakeholdern drohen Transformationsprozesse zu scheitern. Mit der Beratung zur <strong>Transformationskommunikation<\/strong> unterst\u00fctze ich Sie strategisch, konzeptionell und bei der Umsetzung.<\/p>\n<p>Digitale Transformation &#8211; inzwischen ist der Begriff in aller Munde. Dass sich Unternehmen als Folge der Digitalisierung diesem Wandel stellen m\u00fcssen, m\u00fcsste inzwischen jeder F\u00fchrungskraft klar sein.\u00a0Der Begriff zeigt bereits, dass es sich hier um eine Transformation, Verwandlung oder den Wandel handelt.<\/p>\n<p>Doch es gibt noch mehr Situationen des Wandels, dem sich Unternehmen stellen m\u00fcssen, bei denen die Kommunikation mit den <em>Stakeholdern<\/em>, also den Besch\u00e4ftigten, den Gesch\u00e4ftspartnern, den Investoren und Kreditinstituten, den Medien und dem Umfeld des Unternehmens, planvoll, strukturiert und strategisch vollzogen werden muss, um Schaden vom Unternehmen und dem Gesch\u00e4ftsbetrieb abzuwenden:<\/p>\n<h3><u>Gerne berate ich Sie in den folgenden Transformationssituationen:<\/u><\/h3>\n<ol>\n<li>Kommunikation bei der Unternehmensnachfolge<\/li>\n<li>Kommunikation bei Fusionen und \u00dcbernahmen (Mergers &amp; Acquisitions \/ M&amp;A)<\/li>\n<li>Kommunikation bei der Restrukturierung und Einf\u00fchrung neuer Gesch\u00e4ftsmodelle<\/li>\n<li>Kommunikation der Digitalen Transformation<\/li>\n<li>Nachhaltigkeitskommunikation bei der nachhaltigen Umstellung des Gesch\u00e4ftsbetriebs<\/li>\n<li>Kommunikation bei Werksschlie\u00dfungen und Freisetzung der Besch\u00e4ftigten<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3>Strukturierte Transformationskommunikation<br \/>\nmit Strategie, Konzept und Umsetzungsunterst\u00fctzung<\/h3>\n<p>Ausgehend von einer grundlegenden Analyse der bestehenden Unternehmenskommunikation erarbeite ich in enger Abstimmung mit den Unternehmensverantwortlichen eine Kommunikationsstrategie, die alle relevanten Stakeholder miteinbezieht und erstelle dazu das entsprechende Kommunikationskonzept.<br \/>\nDamit Sie nicht mit einem Konzept alleingelassen werden, k\u00fcmmere ich dar\u00fcber hinaus um die Steuerung und Umsetzung der Ma\u00dfnahmen und \u00fcbernehme auf Wunsch als Interimsmanager die operative Leitung des Kommunikationsbereichs oder bestimmter, ausgew\u00e4hlter Kommunikationsprojekte.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><u>Ihr Ansprechpartner f\u00fcr <strong>die Kommunikation in Transformationsituationen<\/strong>:<\/u><\/p>\n<h2 style=\"text-align: center;\">Holger Hagenlocher<br \/>\nBerater &#8211; Coach &#8211; Dozent<br \/>\nSchwarzwaldstr. 44<br \/>\n78224 Singen am Hohentwiel<br \/>\n<a href=\"mailto:Transformationskommunikation@holger-hagenlocher.de\" target=\"_blank\" rel=\"noopener\">Transformationskommunikation@holger-hagenlocher.de<\/a><\/h2>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_2338\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-2338\" class=\"wp-image-2338 size-large\" src=\"https:\/\/www.holger-hagenlocher.de\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels-1024x478.jpg\" alt=\"Transformationskommunikation - die Kommunikation des Wandels Bild: \u00a9 Geralt \/ Pixabay\" width=\"1024\" height=\"478\" srcset=\"https:\/\/www.holger-hagenlocher.de\/wordpress\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels-1024x478.jpg 1024w, https:\/\/www.holger-hagenlocher.de\/wordpress\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels-300x140.jpg 300w, https:\/\/www.holger-hagenlocher.de\/wordpress\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels-768x359.jpg 768w, https:\/\/www.holger-hagenlocher.de\/wordpress\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels-1536x718.jpg 1536w, https:\/\/www.holger-hagenlocher.de\/wordpress\/wp-content\/uploads\/2022\/03\/Transformationskommunikation-die-Kommunikation-des-Wandels.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><p id=\"caption-attachment-2338\" class=\"wp-caption-text\">Transformationskommunikation &#8211; 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